Services — Talent Mapping — Australia

Talent Mapping & Talent Intelligence in Australia

Know who is in your Australian market before you commit to hiring in it. We identify and profile the people who could do the role, show how Australian competitors are structured, benchmark packages on a like-for-like basis once superannuation is separated from base, and tell you who is genuinely reachable across five capital cities and three time zones.

We are a research consultancy, not a recruitment agency. Every project is a fixed fee for the research — never commission, never a percentage of salary. We hold no off-limits list, so no part of your Australian market is closed to us. Every record we produce is handed over and stays yours.

2012Researching since
70+Markets researched
100%Client data ownership
0%Commission, ever
Verified facts

Australia talent market: the rules that change a hiring plan

Every figure below was checked against the primary source named beside it on 19 October 2026. Where we could not confirm a figure against the issuing authority directly, the row says so rather than dressing a secondary source up as an official one.

WhatCurrent positionWhy it changes the research — and where it comes from
Superannuation guarantee, 2026–27 12% Sits on top of base pay. Australian packages are quoted either as base or as total package including super, and conflating the two is the single most common error in cross-border Australian benchmarking.
Super guarantee — key superannuation rates and thresholds — Australian Taxation Office Primary source
Payday Super — from 1 July 2026 Contributions now follow each pay run, on qualifying earnings A structural change, not a rate change: the calculation base moved from ordinary time earnings to qualifying earnings, and contributions must reach the fund shortly after each payday rather than quarterly. It changes employer cost modelling and the arithmetic behind any package comparison written before July 2026.
Payday Super — qualifying earnings — Australian Taxation Office Primary source
Maximum contribution base, 2026–27 $270,830 Per quarter-equivalent cap on earnings attracting the guarantee. Relevant to senior packages, where super stops scaling with base.
Maximum contributions base — Australian Taxation Office Primary source
Minimum notice (National Employment Standards) 1 / 2 / 3 / 4 weeks at ≤1 / 1–3 / 3–5 / 5+ years Plus one additional week for employees aged 45 or over with at least two years' continuous service. A modern award, enterprise agreement or contract may require longer, and senior contracts commonly specify three to six months.
Notice of termination and redundancy pay — Fair Work Ombudsman Primary source
Right to disconnect Large employers 26 Aug 2024; small business 26 Aug 2025 Employees may refuse to monitor or respond to out-of-hours contact unless refusal is unreasonable. Now part of what candidates weigh between employers, so it belongs in the employee-value-proposition picture a map describes.
Right to disconnect starts for small business employees — Fair Work Ombudsman Primary source

This is research context, not legal, tax or immigration advice, and employment law moves. Where a decision turns on a point of Australian law, take specialist advice on that point — we will say so when we think you should, and we will tell you which of our figures your adviser should re-check.

The definition

What is talent mapping?

Definition

Talent mapping is the structured research process of identifying and profiling the people who could fill a defined set of roles in a defined market, before a vacancy exists. A talent map records who those people are, which organisations employ them, their function, seniority, location, working languages and tenure, how the teams around them are structured, and — where scoped — what the market pays. It exists so that hiring and workforce decisions are made against researched evidence rather than against whoever happens to apply.

A talent map is a research asset, not a candidate list. It is commissioned to answer a business question — can we staff this plan in Australia, from where, at what cost, against which competitors, and how long will it actually take — and it keeps its value long after the first hire is made. Because Audentia clients own the data outright, a single map is routinely used for a year or more of hiring.

The research combines talent identification (finding the relevant people), market analysis (how large and accessible the population really is), competitor analysis (how rival organisations are built), and talent profiling (recording each individual consistently enough that people from differently-structured employers can actually be compared).

Talent mapping, talent research and talent intelligence

The three terms get used interchangeably, and they are not the same thing. Talent research is the underlying discipline: verified, structured gathering of data on a defined population. Talent mapping is a research project with a market boundary and a deliverable — the map. Talent intelligence is the analytical layer that turns that data into a view a leadership team can act on, and keeps it current. You can buy any of the three on its own, and most clients eventually buy all three in sequence.

How talent mapping differs from candidate sourcing

Sourcing starts with a live vacancy and looks for people who will apply for it now. Talent mapping starts with a business question and describes the entire relevant population, whether or not those people are available today.

The practical difference is coverage and shelf life. A sourcing exercise stops when a shortlist is full. A mapping exercise does not stop until the defined market is covered, which means it captures the people who were not looking, the ones who said no this quarter, and the competitor structures that explain why the market behaves the way it does. That is why a map keeps earning after the first hire, and a shortlist does not. We do both — see talent sourcing below — but they answer different questions and should be bought for different reasons.

Why it supports strategic decisions

Talent mapping is used at the point where a plan is still reversible — before headcount is signed off, before a site is chosen, before a leadership team is designed, before an acquisition is priced. It answers the question underneath all of them: does the talent this plan depends on actually exist, in reach, at a cost we can carry? That is a different question from can we fill this role, and it needs a different kind of evidence.

For the full methodology and comparison frameworks in depth, see our main talent mapping services page, or the plain-English explainer at what is talent mapping. This page covers Australia specifically.

The offering

Our talent research services in Australia

Audentia Research runs ten research service lines. These are the ones Australian clients commission most often, and the question each one is actually bought to answer.

ServiceThe question it answersWho commissions it
Talent mappingWho could do this role in Australia, where do they work, and how reachable are they?Talent acquisition and HR leadership, workforce planning
Talent market mappingHow large, how deep and how expensive is this Australian market really?Strategy, workforce planning, market-entry teams
Competitor talent mappingHow are our Australian competitors staffed and structured, and where are they hiring?Executive teams, strategy, talent acquisition
Executive talent mappingWho could credibly lead this function in Australia, and could we actually get them?CEOs, boards, CHROs, investors
Talent intelligenceWhat is changing in this market, and what should we do about it?Leadership teams, people analytics, strategy
Talent researchCan we have verified, structured data on a defined Australian population?In-house research teams, search firms, investors
Talent sourcingCan someone find and qualify the people for our live Australian roles?Talent acquisition teams, hiring managers
Talent pipeliningCan we be ready to hire in Australia before the role goes live?Talent acquisition, succession and workforce planning
RPO supportCan you run the research and sourcing layer inside our Australian hiring process?In-house TA functions, incumbent RPO providers, scaling employers
Diversity researchWhat does the diverse talent landscape in Australia actually look like?CHROs, DEI leads, boards

Every service above is priced as a fixed project fee or an agreed day rate. None of them carries a placement commission or a percentage of salary, and on all of them the data produced is handed over to you permanently. See our approach for how projects are scoped and priced.

The core service

Talent mapping in Australia

Australia is not one talent market. The five mainland capitals are separated by two to four hours' flying and up to three time zones, and each runs on its own industry base, its own pay level and its own rhythm. Add an award and enterprise-agreement system that sets the floor for a large share of roles, and a visa regime that decides whether an offshore hire is even possible, and national averages stop being useful.

A Australian talent mapping project at Audentia follows the same eleven-step process we run everywhere, with the market-specific adjustments described in the next section built into the scope rather than discovered halfway through. In practice that means three things.

The target list is built, not borrowed. Most clients arrive with a list of the competitors they already know about. That list is the starting point, not the scope. In Australia the additions are usually interstate employers and the specialist services firms around a sector, plus the owner-operator side of a market when the client only listed contractors.

Profiles are normalised before anyone is compared. Titles are recorded as found and then normalised against actual scope, team size and reporting line, so that two people with the same title and very different jobs do not end up on the same line of a spreadsheet.

Reachability is assessed locally. A name on a map is only useful if you know what it would take to move them. We record notice position, tenure, pay structure and the local constraints that actually govern mobility in Australia, rather than applying a generic availability assumption.

Comprehensive talent mapping

Full coverage of a defined Australian market. Every relevant professional profiled consistently, so the output supports analysis rather than just outreach.

Talent market mapping

The size, structure, distribution, cost and accessibility of the market, rather than the individuals in it. Bought to test whether a plan is deliverable at all.

Competitor talent mapping

How Australian competitors are staffed, structured and hiring, from publicly available sources and open primary research.

Executive talent mapping

Senior leadership populations, with mobility assessed against local notice, reward structures and governance constraints.

Leadership and succession mapping

The leadership layer and the emerging leaders beneath it, as an external benchmark against an internal succession slate.

Location and footprint analysis

Where in Australia a function could credibly be built, at what cost, against which local competitors for the same people.

Market reality

What makes Australia different

These are the things we build into a Australian scope as standard, because each of them has changed a client's plan at least once. If a provider cannot talk about them, they are mapping Australia from a template.

Awards and enterprise agreements set the floor

The Fair Work Act 2009 and the National Employment Standards establish minimum conditions, and modern awards or enterprise agreements govern pay and classification for a large share of roles. Which award covers a job, and which classification level a person sits at, is a research question in its own right — and it is the first thing a credible Australian benchmark establishes.

Superannuation is on top, and it is routinely double-counted

The superannuation guarantee is 12% in 2026–27 and sits above base pay, and Australian packages are quoted either as base or as total package including super. The two get confused constantly in cross-border comparison, which is enough on its own to make an offer look competitive when it is not. Two further changes landed on 1 July 2026: Payday Super moved contributions onto each pay run rather than quarterly, and the calculation base moved from ordinary time earnings to qualifying earnings. Any employer cost model or package comparison built before that date is working from the wrong arithmetic. Every figure we report states whether it includes super.

Notice varies far more by level than in most markets

National Employment Standards notice runs from one to five weeks by length of service, with an additional week for employees over 45 with at least two years' service. Senior and executive contracts commonly specify three to six months, and some include garden leave. Reachability therefore differs sharply between a professional hire and a leadership hire, and a single blanket assumption will be wrong for one of them.

Geography is a hard constraint, not a detail

Perth is three to four hours from the east coast and on its own clock for part of the year. Brisbane, Sydney, Melbourne, Adelaide and Canberra each hold distinct industry concentrations. A role in Perth draws on a Western Australian market that genuinely does not overlap with Sydney's, and relocation across the country is a much bigger ask than the single-country framing implies.

Resources rosters change what available means

Mining, energy and major infrastructure run fly-in fly-out and residential rosters, and a person's willingness to move is often a question about roster pattern rather than about pay or title. Where a map covers the resources sector, roster type is recorded as a field, because it predicts mobility better than tenure does.

Visa eligibility decides whether offshore research is worth doing

The Skills in Demand visa replaced the TSS 482 at the end of 2024, with occupation lists and income thresholds that determine whether a given offshore hire is possible at all. Mapping an overseas population without first checking sponsorship eligibility produces a longlist the client cannot act on.

Security clearance is a gate, and it is mapped as one

Commonwealth, defence and parts of the cyber and space sectors frequently require Australian citizenship and a security clearance, from Baseline through to Positive Vetting. Clearance level and currency are hard eligibility criteria, especially in Canberra and Adelaide, and they belong in the map as fields rather than in a footnote.

Privacy law is different from Europe, so we work to the stricter standard

Australia is governed by the Privacy Act 1988 and the Australian Privacy Principles rather than by the GDPR, and a longstanding employee records exemption is under active reform following the Privacy and Other Legislation Amendment Act 2024. We build Australian research to the stricter of the two regimes, using publicly available sources and open primary research only.

The right to disconnect is now part of the comparison

In force for larger employers since August 2024 and extended to small business from August 2025, the right to disconnect has become part of what candidates weigh between employers. Where it is relevant to a population's mobility, it belongs in the employee-value-proposition picture the map describes.

None of the above is legal, tax or immigration advice. It is the research context we work in, and the reason our scoping conversation asks questions that a generic brief does not. Where a decision turns on a point of Australian law, tax or immigration, we will say so and recommend you take specialist advice on it.

Talent research

Talent research services in Australia

Talent research is the discipline underneath everything else on this page. It is also a service in its own right, bought by teams that need verified data on a defined Australian population and do not need the analysis, the map or the recommendations wrapped around it.

A talent research engagement delivers exactly what was specified: a defined population, researched to an agreed standard, recorded in agreed fields, verified, and handed over. No interpretation layer unless you ask for one.

Clients buy it for four reasons. Capacity: an in-house research or talent intelligence team that is good but oversubscribed. Reach: a Australian market they cannot cover credibly from where they sit, in a language they do not work in. Independence: a population they need researched without a search firm's commercial interest attached to the answer. Verification: an existing dataset they suspect is stale, and want tested rather than replaced.

What a talent research engagement covers

  • Market and company research — which Australian organisations hold the capability in question, how they are structured, how they are changing, and which of them belong in scope.
  • Individual identification — the people who meet agreed criteria, researched organisation by organisation rather than sampled.
  • Leadership and structural research — reporting lines, team composition, spans of control and where capability is actually concentrated.
  • Name generation — a defined population identified by name and employer, for your own team to work. See number gathering where verified contact details are also needed.
  • Verification and enrichment — every record checked, titles normalised against scope, languages recorded, and anything unconfirmed labelled as unconfirmed rather than quietly presented as fact.
  • Reporting to your specification — your fields, your format, your system. We do not make you adopt ours.

Why a research firm rather than a search firm

A search firm's research is a means to a placement, and the placement is where the money is. Ours is the product. That difference shows up in the places you would expect: we cover the whole market rather than the reachable part of it, we have no off-limits list protecting a client elsewhere, we tell you when the population is smaller than you hoped, and we hand over everything we found rather than the portion that supports a shortlist.

Also available as a standalone capability: see a sample research deliverable, or read how we scope and price research on our approach page.

Talent intelligence

Talent intelligence services in Australia

Talent intelligence is what a map becomes when it stops being a one-off. It is the gathering, verification and analysis of data about a Australian talent market — the people, competitors, skills, rewards and locations that shape it — maintained so that it is still true when the next decision arrives.

A map answers a question asked today. Talent intelligence answers the question a leadership team will ask next quarter, and the one after that, without commissioning a new project each time. The underlying research is the same; what changes is that it is structured for refresh, trended over time, and framed as decision support rather than as a dataset.

What a talent intelligence engagement delivers

  • Market analysis — supply, demand, concentration, scarcity and cost across the Australian populations you depend on.
  • Organisational intelligence — how the employers around you are structured, and how that structure is changing.
  • Competitor intelligence — who your competitors are hiring, where from, into what, and what that implies about their plans.
  • Skills and capability analysis — whether the specific capability a plan assumes exists at the volume assumed, and where it is being built.
  • Reward and cost intelligence — what the market pays, on a basis that is actually comparable in Australia. See how we approach compensation benchmarking.
  • Location intelligence — where a function could credibly sit, with the trade-offs priced rather than asserted.
  • Trend analysis — what is moving, in which direction, and what it means for a plan that was written before it started moving.

Talent intelligence is not a software subscription

A large part of this market is sold as a platform: a dashboard, a data licence, and your team left to work out what it means. That works when you have an analyst to point at it. Most teams do not, and a dashboard nobody interprets is an expense rather than an asset.

We sell the analysis, not the access. There is no platform to log into, no seat licence and no renewal cliff — there is research, a view on what it means, and a conversation with the people who have to act on it. Where a platform genuinely is the better purchase for what you need, we will tell you that too.

Explore the service in depth on our talent intelligence page, or see the kind of analysis it produces in the complete talent market guide and skills that are getting scarce.

The consultancy model

What a talent intelligence consultancy does

A talent intelligence consultancy is engaged to answer a question, not to supply a tool or a candidate. The work is: agree what decision is being made, define the market that bears on it, research that market to a standard that will survive challenge, and come back with what the evidence says — including when the evidence contradicts the brief.

That last part is the whole point, and it is the part a commission-funded provider cannot reliably do. When a search firm's income depends on the hire happening, “this population does not exist at the level you are planning for” is an expensive sentence to say. We are paid for the research whether the answer is encouraging or not, so the incentive problem does not arise.

Why Australian organisations use a specialist rather than researching internally

In-house teams are usually capable and almost always oversubscribed. Comprehensive mapping needs sustained, systematic coverage over weeks, which is exactly the capacity a live requisition load consumes first. Bringing it in from outside also removes the internal-politics problem: an external population view is harder to dismiss as someone's agenda.

Why language and market knowledge decide research quality

Our Hong Kong and Mumbai offices cover Australian hours, so research runs inside the Australian working day rather than overnight from Europe. A researcher who does not work in the language of the market cannot read the local sources, cannot run open primary research credibly, and will systematically under-represent the employers that do not publish in English — which, in Australia, is frequently where the capability sits.

Why independence changes the coverage

We hold no off-limits list, because we make no placements. Every employer in your market is researchable, including the ones a search firm is contractually unable to touch. In a concentrated market that is not a nuance — it is the difference between a map and a partial map.

Why you should own the output

Research you do not own is research you have to buy again. Everything we produce is handed over permanently, in your format, with no retained copy sold onward and no ongoing licence. If we have done the job properly you will not need us again for that market for some time, and we would rather be recommended than renewed.

Talent sourcing

Talent sourcing services in Australia

Talent sourcing is the part of this that works live roles. Where mapping describes a whole Australian market, sourcing identifies, qualifies and engages the people who could fill the requisition in front of you now — and hands you a shortlist you can interview.

We run sourcing as an outsourced research and engagement function rather than as a contingency search. You keep the requisition, the process, the candidate relationship and the offer. We do the finding, the qualifying and the first conversation, and we charge a project fee or a day rate for it rather than a percentage of the salary.

That pricing matters more than it sounds. On a contingency model, the provider's incentive is the fastest acceptable hire; the candidates who need two conversations before they will consider a move are uneconomic to pursue. On a fee-for-work model they are not, which is why outsourced sourcing typically reaches further into the passive market than a contingency search does.

What a sourcing engagement includes

  • Role and market calibration — what the role actually needs, tested against what the Australian market actually contains, before anyone is approached. This is where unrealistic specifications get caught.
  • Population identification — the relevant people found by name and employer, researched rather than drawn from a database of people who already applied somewhere.
  • Qualification and screening support — assessment against the agreed criteria, with reasoning recorded so your hiring managers can see why someone is on the list.
  • Candidate engagement — approaches made professionally and in the candidate's working language, representing you accurately.
  • Longlist to shortlist — a documented narrowing, so the people who did not make the shortlist are still a usable asset rather than a deleted search.
  • Contact discovery — verified contact details where needed, through number gathering, handled under the applicable data protection regime.
  • Handover — every record from the exercise, including the people who said no and why, because that is the most useful thing in the file next time.

Sourcing, mapping or both

If you have a live role and need candidates, buy sourcing. If you have a plan and need to know whether it is deliverable, buy mapping. If you have several roles in the same market over the next year, map once and source from the map — it is cheaper than sourcing each role from scratch, and the map keeps working after the hiring stops.

More detail on our talent sourcing page. For populations you want warm before a role goes live, see talent pipelining below.

Recruitment support

Recruitment support services in Australia

Recruitment support is the capacity layer: the research, administrative and out-of-hours work that sits around a hiring process and consumes a recruiter's week without being the part only a recruiter can do. We run it for in-house talent functions and for recruitment firms, in Australian hours or around the clock.

Two quite different buyers purchase this. In-house talent acquisition teams buy it to get capacity without adding permanent headcount, usually because requisition load is spiky and hiring a researcher for the peak is not justifiable. Recruitment and search firms buy it as a white-label research and back-office engine, so their consultants spend their time on client and candidate relationships rather than on sourcing admin.

Both get the same thing: a defined scope of work, a fixed fee or day rate, and a team that works to your process and under your brand rather than inserting itself between you and your candidates.

Research and name generation

Defined populations identified by name and employer so your recruiters start the day with a list rather than a search. Priced per project or per population.

Contact discovery

Verified direct contact details for identified individuals, gathered from publicly available sources and handled under the applicable data protection regime.

Screening and qualification support

First-pass screening against agreed criteria, with reasoning recorded, so your team interviews rather than filters.

CV formatting and data cleaning

Presentation-ready candidate documentation and clean, deduplicated, correctly-structured data going into your ATS instead of out of it.

Compliance and credentialing

Right-to-work, qualification, registration and reference administration kept audit-ready, including for regulated and clinical hiring.

Out-of-hours desk cover

Evening, weekend and public-holiday cover for live desks, so candidate responses are not sitting unanswered for sixteen hours.

Locum and temporary desk support

High-volume clinical and locum sourcing, availability-chasing and booking support for healthcare recruitment desks.

Market and pay research

Ad-hoc market, competitor and pay research to answer the question a client or hiring manager asked this morning.

Pipeline maintenance

Keeping an existing talent community accurate and warm, rather than letting it decay into a list of people who have moved.

Recruitment support is deliberately modular: take one service or several, for a defined period or ongoing. If what you actually need is a provider to own the whole process end to end, read the RPO section below — it explains plainly where we fit and where we do not.

RPO services

RPO services and recruitment process outsourcing support in Australia

Recruitment process outsourcing means handing all or part of a hiring process to an external provider. We supply the research and sourcing engine inside that process — for your in-house team or alongside an incumbent RPO provider — on a project fee rather than per hire. We are deliberately clear about which parts of RPO we do and which we do not.

Be clear about what you are buying

We provide modular RPO support, not full-scope enterprise RPO. We run the research, sourcing, screening-support, pipelining, compliance and out-of-hours layers inside your hiring process. We do not take ownership of your requisitions, operate your ATS as the system owner, manage your hiring managers, make offers, or price per hire. If you need a single provider accountable for the end-to-end process under a multi-year per-hire contract, that is a full-scope RPO purchase — and we will tell you so rather than stretch our model to fit it.

Why the distinction is worth making

Most RPO disappointment traces back to a mismatch at the point of purchase: an employer buys end-to-end accountability and gets a sourcing team, or buys sourcing capacity and gets a process-management layer it did not need. Because our model is modular and fee-for-work, you can buy the specific capability that is missing and keep the rest, which is usually both cheaper and easier to unwind.

What our RPO support covers

  • The research layer — market mapping, competitor structure analysis and population identification feeding your requisitions, so sourcing starts from a researched market rather than a job board.
  • The sourcing layer — identification, qualification and first approach for live roles, in the candidate's working language, under your brand.
  • The pipeline layer — identified populations kept warm and current ahead of roles going live, so recurring hiring does not restart from zero each time.
  • The support layer — contact discovery, screening support, CV formatting, data hygiene, interview coordination support and reporting.
  • The compliance layer — right-to-work, qualification and registration checks and audit-ready documentation, through compliance support.
  • The coverage layer — out-of-hours and weekend desk cover across time zones, which is how a Australian process keeps moving while your team is asleep.

How it is engaged

Three patterns cover almost every engagement. Embedded research: a researcher or research team working to your process, your tooling and your brand for a defined period, charged as capacity rather than per hire. Project RPO support: a defined hiring programme — a new site, a new function, a volume intake — supported end to end on the research and sourcing side, at a fixed project fee. Behind an incumbent RPO: we supply the research and sourcing depth your existing provider is not resourced to deliver, usually in hard-to-fill or non-English markets, and they keep process ownership.

Why a project fee rather than per hire

Per-hire pricing makes the provider's economics depend on the easy hires. The hard requisition — the one you actually needed help with — is the one that loses money, and it quietly goes to the bottom of the queue. On a fee-for-work model it does not, because we are paid for the work the role requires rather than for the hire being easy. It also means you can commission research that concludes a role is not fillable as specified, which on a per-hire model nobody has any reason to tell you.

Related: recruitment support services for individual modules, talent sourcing for live-role work, and the fee comparison calculator if you want to see what your current model is costing against a fixed-fee one.

Competitor intelligence

Competitor talent mapping in Australia

Competitor talent mapping is structured research into how rival Australian organisations are staffed: leadership, team structures, headcount distribution, capability concentrations and hiring activity. It is bought when you need to know not just who is out there, but how the companies you compete with are actually built.

It answers questions a job advert never will. Where is a competitor's capability genuinely deep, and where is it one person wide? How large is the team behind the function you are trying to build? Who have they hired in the last eighteen months, and from where? Which of their locations is growing, and which has stopped? And, most usefully: what does their structure imply about what they are about to do?

Where the data comes from

Publicly available sources and open primary research, always. Corporate filings and registers, regulatory disclosures, annual reports, published organisational information, professional profiles, published interviews and conference material, patent and publication records where relevant, and open conversations with people who are told who is asking and why.

We never use confidential internal information, never misrepresent who we are or why we are calling, and never approach anyone under a false pretext. If a piece of information can only be obtained that way, it does not go in the map. That is a constraint on what we can tell you, and we would rather have it than not.

What it is used for

  • Structural benchmarking — whether your function is over- or under-built relative to the Australian market, with evidence rather than opinion.
  • Targeting — which organisations actually hold the capability you need, which is frequently not the ones with the best-known names.
  • Reading intent — hiring patterns are the most reliable public signal of a competitor's strategy, because they are expensive and slow to fake.
  • Investment diligence — assessing whether a target's management team and technical depth match what the investment thesis assumes.
  • Defence — understanding where your own people are most visible and most attractive to the market, before someone else does.
Executive level

Executive talent mapping in Australia

Executive talent mapping is the research and profiling of senior leadership populations — C-suite, board, and the director and VP layer beneath — to establish who could credibly perform a specific senior role in Australia, and how reachable any of them actually are.

At executive level, the second question is the hard one. A credible field is usually smaller than expected and almost always less available than it looks. Australian executive contracts commonly specify three to six months with garden leave, and relocation between capital cities is a far larger ask than a single-country brief implies.

What it covers

  • The credible field — everyone who could genuinely do the role, including the people a search firm would not approach and the ones who are not currently considering a move.
  • Scope normalisation — what each person actually runs, measured by team size, budget, reporting line and remit rather than by title, which at this level is close to meaningless across employers.
  • Succession context — whether each individual is a likely successor where they are, which is the single best predictor of whether they will listen to you.
  • Reachability — notice, deferred compensation, equity position, non-compete exposure and governance constraints, assessed individually rather than as a market average.
  • Reward context — where scoped, what the market pays at this level in Australia, on a stated and comparable basis.
  • Diversity of the field — the composition of the credible population, which at executive level is frequently where an organisation discovers its pipeline problem is external as well as internal. See diversity research.

Mapping before searching

A growing number of boards map first and decide afterwards. Mapping costs a fraction of a retained search, produces the entire field rather than a shortlist, involves no approach on behalf of a live role, and is entirely confidential. Sometimes it concludes that the internal candidate is genuinely the strongest option, which is a useful answer that a search process is structurally unlikely to reach.

See executive search and leadership research, and succession planning and the external bench for how this is used alongside an internal succession slate.

Pipelining

Talent pipelining in Australia

Talent pipelining is the natural continuation of a mapping project: the map identifies the population, and pipelining engages the relevant part of it and keeps it warm and current until you are ready to hire.

It exists because of a timing problem. The people you most want are rarely available in the quarter you need them, and the market's answer to that has traditionally been to wait, advertise and settle. Pipelining replaces waiting with maintained relationships: when the role goes live, the conversation is a continuation rather than a cold approach.

It is particularly effective in Australia, where resources and infrastructure hiring is project-driven and the window between award and mobilisation is too short to start from scratch.

What it involves

  • Segmenting the map — identifying the part of the population worth sustained engagement, rather than trying to keep everyone warm, which keeps nobody warm.
  • Initial engagement — a professional, accurate, non-pressured approach in the candidate's working language, representing the opportunity honestly including its timing.
  • Relationship maintenance — periodic, genuinely useful contact on an agreed cadence, rather than quarterly emails nobody opens.
  • Refresh and re-verification — people move, get promoted and change their minds. An unmaintained pipeline is a decaying asset, and most of them decay faster than their owners think.
  • Readiness signalling — flagging when someone's circumstances change in a way that makes them reachable now, which is most of the value.
  • Handover — the pipeline and its history are yours, so the relationship does not leave when the engagement ends.

More on the talent pipelining page.

Workforce intelligence

Workforce intelligence

Workforce intelligence analyses how workforces are composed, structured, distributed and skilled — yours and your competitors' — to inform workforce planning, organisational design and expansion decisions. Its unit of analysis is the workforce, not the vacancy.

Workforce planning runs on assumptions: that the people a plan needs exist, in the locations assumed, at the cost assumed, in the numbers assumed, and that they can be hired on the timeline assumed. Those assumptions are usually made once, early, by people with no external data, and then built into a budget. Workforce intelligence tests them before the budget is committed.

The questions it answers

  • Is this plan deliverable? Does the Australian population exist at the volume and level the plan assumes, and how much of it is realistically reachable in the timeframe?
  • Where should this sit? Comparative supply, cost, competition and growth across candidate locations in Australia and beyond it, with the trade-offs priced.
  • Where is the risk? Which parts of the plan depend on populations that are scarce, concentrated in one competitor, ageing, or being bid up by an adjacent sector.
  • Build or buy? Whether a capability should be hired laterally, developed internally, acquired, or partnered — answered against what the market actually contains.
  • What is changing? How the relevant population is moving: growing, shrinking, relocating, repricing, or being redefined by technology.

Related reading: skills that are getting scarce, the 2026 talent outlook and our research library.

The process

How talent mapping works

Our process runs in eleven steps. The first four decide the value of everything after them.

Define the business objective

We start with the decision, not the role. Sizing a Australian market, planning a leadership hire, choosing a location, testing a headcount plan, benchmarking competitors — different objectives produce different maps of the same market.

Define the target talent market

The boundary is agreed explicitly and documented before research begins: functions, seniority bands, sectors, Australian regions, working languages, and which adjacent pools are in or out. Scope becomes a shared decision rather than a later disagreement.

Identify target organisations

We build the target list from the market definition, then test it. Every list starts incomplete, and in Australia the organisations added during research — mid-market employers, suppliers, institutes — are frequently the most valuable.

Define talent criteria

What actually qualifies someone for inclusion — scope, experience markers, evidenced capability, language — expressed precisely enough that two researchers would make the same call.

Research the market

Systematic, organisation-by-organisation coverage by researchers who specialise in that function and work in the language of the market, using publicly available sources and open primary research.

Identify relevant professionals

Individuals identified against the agreed criteria, with completeness against scope as the objective rather than volume.

Verify and enrich profiles

Every profile checked; titles normalised against actual scope; career history, structural position, language and capability signals recorded consistently. Anything unconfirmed is flagged as unconfirmed.

Analyse the talent landscape

Density by employer and location, movement patterns, structural comparison, and an availability assessment that reflects Australian notice periods, pay structures and local constraints rather than a generic assumption.

Build the talent map

Data organised into the agreed segmentation — ready-now, developmental, watch-list, unlikely to move — so the output is analysable rather than a flat list.

Translate research into insight

What the data actually shows: where the depth is, where the plan is exposed, which organisations to target, who is genuinely reachable, and what the map says that the original assumption did not.

Deliver the final intelligence

A briefing with the people making the decision, plus the complete dataset and analysis handed over permanently — yours, in your format, with no ongoing dependency on us.

Book a 30-minute discovery callWe will tell you honestly whether mapping is the right tool for your decision.

Talk to Audentia About Talent Mapping
The deliverable

What does a talent map include?

The table below shows the data points in a standard Audentia talent map for Australia. All of it is researched from publicly available sources and open primary research.

InformationWhat it showsHow it can be used
NameA specific, relevant professional in the defined marketTurns an abstract market into people you can actually approach
Current employerWhere they work todayReveals which Australian organisations hold the capability
Current roleTheir position, normalised against real scopeMakes people comparable across differently-titled employers
FunctionThe discipline they work inEnables function-level supply analysis
SeniorityTheir level and position in the hierarchyEstablishes whether the population is genuinely appointable to your role
LocationCity, region and realistic commutable or hybrid catchmentUnderpins location strategy and relocation assumptions
Working languagesLanguages they work in, and at what levelRelevant mainly for regionally-mandated and Asia-Pacific roles
TenureTime in role and with the employerThe strongest single indicator of likely mobility
Career historyPrevious organisations and progressionReveals the routes people take into these roles
SkillsTechnical and functional capability evidenced in the public recordTests whether the specific skill set exists at the volume assumed
Industry experienceSectors worked inIdentifies transferable pools beyond the obvious competitor set
Reporting lineWho they report to and who reports to themShows what they actually run, not what their title implies
Organisational positionWhere they sit in the structure around themDistinguishes a genuine functional head from a senior individual contributor
Notice position (where determinable)The contractual and statutory notice that applies to themVaries far more by level here than in most markets, so it is recorded individually
Reward information (where scoped)Researched pay and total reward context for the band, on a stated basisStated separately as base and as total package including superannuation
Talent pool categoryReady-now, developmental, watch-list, unlikely to moveTurns the map into a prioritised action list

Contact details for mapped individuals can be gathered as a separate step through our number gathering service, handled under the applicable data protection regime. Where a project also scopes workforce composition or diversity benchmarking of the mapped population, see diversity hiring.

Choosing

How these services differ

Six of the eight rows below are services we provide. Two are not, and they are in the table because the fastest way to buy the wrong thing is to not know which row you are in. If your need is one of the last two, we will say so.

ServiceStarts fromCoversYou end up withTypically priced
Talent mappingA business question about a marketThe whole defined population, available or notA researched dataset and analysis you own permanentlyFixed project fee
Talent researchA specification for dataA defined population, researched to your fieldsVerified structured data, no interpretation layer unless askedFixed project fee or day rate
Talent intelligenceA recurring decision needA market, maintained and trended over timeAnalysis and decision support, refreshed on a cadenceProject fee or retained programme
Talent sourcingA live requisitionThe people who could fill that role nowA qualified shortlist, plus every record from the searchProject fee or day rate
Recruitment supportA capacity or admin gapWhatever the agreed module coversCompleted work inside your process, under your brandFixed fee, day rate or retained capacity
RPO supportA hiring programme needing a research engineYour requisition flow, on the research and sourcing sideEmbedded research and sourcing capability; you keep process ownershipProject fee or retained capacity
Full-scope RPO (not us)End-to-end process accountabilityThe entire hiring process, including management of itA provider owning the process and the outcomeTypically per hire or per month, multi-year
Executive search (not us)One senior appointmentA shortlist for that appointmentAn appointed executiveRetained or contingency placement fee

The common mistake is buying execution when the question was strategic. If you do not yet know whether the population exists, a search or an RPO contract will not tell you — it will spend six months discovering it on your behalf. Map first; it is cheaper, faster and reversible.

Geography

Regions we map in Australia

A national average usually hides the finding that matters. These are the Australian markets we are asked about most, and what distinguishes each one as a talent market rather than as an economy.

RegionIndustry concentrationWhat it means for hiring
Sydney and New South WalesFinancial services, technology, professional services, media, insuranceThe deepest commercial and technology market in the country, and the most expensive
Melbourne and VictoriaCorporate headquarters, health and biotechnology, advanced manufacturing, education, retailBroadest corporate functional depth; strong life-sciences and med-tech research base
Brisbane and South East QueenslandInfrastructure, resources services, construction, logistics, the 2032 Games programmeFast-growing, drawing interstate migration; infrastructure delivery capability in heavy demand
Perth and Western AustraliaMining, oil and gas, LNG, mining technology and services, renewablesA self-contained market on its own time zone; the global centre of gravity for several mining disciplines
Adelaide and South AustraliaDefence, shipbuilding, space, agribusiness, wineClearance-gated defence and space populations; lower cost base, limited lateral depth
Canberra and the ACTCommonwealth government, defence, cyber security, consulting to governmentCitizenship and clearance requirements dominate eligibility far more than capability does
Regional and remoteMining operations, agriculture, energy projects, regional healthRoster-based and relocation-based populations; mapped by roster pattern and residency, not by city

Our Hong Kong and Mumbai offices cover Australian hours, so research runs inside the Australian working day rather than overnight from Europe. Projects frequently extend beyond Australia where the relevant population does — see the UK, the USA and the UAE, or ask about any of the seventy-plus markets we research.

Sectors

Sectors we map in Australia

Research is run by people who specialise in the function and the sector, because a researcher who does not understand what the role actually does cannot tell a genuine match from a matching job title. These are the Australian sectors we are commissioned in most often.

Mining, resources and mining technology

Energy, renewables and LNG

Infrastructure, construction and major projects

Financial services, superannuation and insurance

Health, biotechnology and medical technology

Defence, space and national security

Technology, software and data

Agribusiness, food and beverage

Not listed? We research across more than seventy markets and the full sector list is on our sectors page. Where we have not covered a specific niche before, we say so at scoping rather than after invoicing.

Illustrative

Illustrative talent mapping example

An illustrative project, composited from engagements of this type rather than describing a single named client. It is here because the pattern — the research changing the plan rather than confirming it — is the normal outcome.

Mapping project-controls and commissioning leadership across WA and Queensland

An engineering contractor bidding for two resources projects needed to know whether it could staff the project-controls and commissioning leadership its bid assumed, and whether its rates were competitive, before it priced the work.

Market defined

Project controls, cost and schedule, and commissioning leadership across resources, LNG, energy and heavy infrastructure in Western Australia and Queensland, with Singapore and Calgary as comparison markets for the scarcest disciplines

Organisations researched

Owner-operators, EPC and EPCM contractors, specialist commissioning firms, mining services businesses and the consultancies that supply the sector

Population profiled

Leaders and senior specialists recorded by employer, project type and scale, commodity exposure, roster pattern, residency and relocation willingness, visa status, tenure and package basis including whether super was inside or outside the quoted figure

What the research showed

The population existed, but roughly half of it was tied to roster patterns that did not match the bid's assumptions, and the Queensland and Western Australian pools overlapped far less than the client expected. The commissioning discipline was the genuine constraint, not project controls, and the client's rates were competitive on base and uncompetitive once total package including super was compared properly

What changed

The client repriced the commissioning line in its bid, changed the roster offer on two positions, built a named pipeline for the scarce discipline before award rather than after it, and dropped a planned offshore search once sponsorship eligibility was checked against the occupation list

Real, named engagements are on our case studies page, and a redacted deliverable is at sample talent sourcing analysis.

The handover

What you receive

Every project is scoped individually, so the deliverable list is agreed in the proposal. This is what it normally contains.

The talent map itself

The complete researched dataset, segmented as agreed, in your format — normally a spreadsheet or whatever your systems take. Every profile carries the fields agreed at scoping, and anything unconfirmed is marked as unconfirmed rather than presented as fact.

Market analysis

A written analysis of what the data shows: population size and depth, concentration by employer and location, structural patterns, movement, scarcity, and the specific points where the plan is exposed.

Competitor structure analysis

How the organisations in scope are actually built — team sizes, reporting lines, where capability is concentrated and where it is thin — researched from publicly available sources and open primary research.

Reward benchmarking (where scoped)

Pay and total reward context for the bands in scope, with base and total package including superannuation reported separately, and award or enterprise agreement classification identified where it applies.

Findings and recommendations

What we would do with this if it were our plan: which organisations to target, in what order, with what approach, and which parts of the plan to change before committing to them.

A briefing with the decision-makers

A working session with the people making the decision rather than a report dropped into an inbox. The questions that come up in that session are usually the most valuable part of the project.

Permanent ownership

Every record, benchmark and insight is yours, permanently. Nothing is retained in a proprietary database, and you can hire from the map as many times as you like at no further cost.

Why us

Why Audentia Research

Paid for research, not for placements

We charge a fixed project fee for the research. No commission, no percentage of salary, no placement fee. That means we have no financial interest in who you hire, or whether you hire at all — so when the research says your plan will not work in Australia, we can simply tell you.

No off-limits list

We place nobody, so we owe nobody protection. No part of your Australian market is closed to us because of a client relationship elsewhere. A search firm cannot say that, and in a market as concentrated as Perth resources or Canberra cleared work it changes what the research can actually cover.

100% client data ownership

Every record, contact, benchmark and insight is handed over and stays yours permanently. Nothing is held back in a proprietary database to be sold to your competitor next quarter, and you can hire from the map repeatedly at no additional cost.

Research in the language of the market

Our Hong Kong and Mumbai offices cover Australian hours, so research runs inside the Australian working day rather than overnight from Europe.

Methodology built on verification

Titles normalised against actual scope, structures tested rather than assumed, and anything unconfirmed labelled as unconfirmed. The value of a map is entirely a function of whether you can trust the records in it.

Researching since 2012, across 70+ markets

We have run research across more than seventy markets, and we work in Australia often enough to know where the published data is wrong. Where we have not covered a specific niche before, we say so at scoping rather than after invoicing.

Questions

Frequently asked questions

The questions Australian clients ask most often, including the ones about pricing and about what we will not do.

What is talent mapping?

Talent mapping is the structured research process of identifying and profiling the people who could fill a defined set of roles in a defined market, before a vacancy exists. It records who they are, where they work, their function, seniority, location, languages and tenure, and how the organisations around them are structured, so hiring decisions are made on evidence rather than on whoever applies.

What are talent mapping services in Australia?

Talent mapping services in Australia are research engagements in which a specialist provider maps a defined Australian talent market for a client. A typical project covers market definition, target organisation identification, population research, competitor structure analysis, reward benchmarking where scoped, and written analysis, delivered as a structured dataset with recommendations and handed over permanently.

What is talent research?

Talent research is the verified, structured gathering of data on defined talent populations to a client's specification. It covers market and company research, individual identification, leadership and structural research, verification and reporting. It is the discipline underneath both talent mapping and talent intelligence, and it can also be bought on its own as a research capability.

What is talent intelligence?

Talent intelligence is the gathering, verification and analysis of data about a talent market — the people, competitors, skills, rewards and locations that shape it — turned into insight a leadership team can act on. Unlike a one-off map, it is designed to stay current and to be refreshed on an agreed cadence.

What is talent sourcing?

Talent sourcing is the identification, qualification and engagement of candidates for roles that are live now. It starts from a requisition rather than from a business question, and it ends when the shortlist is delivered. Mapping describes a whole market; sourcing works a specific role within it. We do both, and we charge a project or day-rate fee for either rather than a placement commission.

Do you provide RPO services in Australia?

We provide RPO support rather than full-scope RPO. We run the research, sourcing and support layers inside your hiring process — market mapping, name generation, longlisting, contact discovery, screening support, pipelining, out-of-hours cover and compliance support — either behind your in-house talent acquisition team or alongside an incumbent RPO provider. What we do not do is take ownership of your requisitions, run your ATS, make offers or price per hire. If you need a provider to own the end-to-end process under a per-hire contract, a full-scope RPO is the right purchase and we will say so.

What is recruitment support?

Recruitment support is the set of services that sit around a hiring process rather than replacing it: research and name generation, contact discovery, candidate screening support, CV formatting and data cleaning, compliance and credentialing support, and out-of-hours desk cover. It is bought both by in-house talent functions wanting capacity and by recruitment firms wanting a research and back-office engine without adding headcount.

How does talent mapping work?

A project defines the business objective, agrees the market boundary, identifies and tests target organisations, defines talent criteria, researches the market systematically, verifies and enriches every profile, analyses the landscape, builds the segmented map, translates the research into insight, and delivers it with a briefing. Audentia Research runs this as an eleven-step process under a fixed project fee.

How is talent mapping different from recruitment?

Recruitment responds to a vacancy and ends when the role is filled. Talent mapping starts from a business question, covers the entire defined market whether or not those people are available now, and produces an asset that keeps its value long after the first hire. One is execution; the other is the evidence that should precede it.

How is talent mapping different from executive search?

Executive search is a process to appoint one senior person, usually ending in a placement fee. Executive talent mapping researches the whole credible field without any appointment being made and without approaching anyone on behalf of a live role. Many organisations map first, then decide whether a search is needed at all.

Who uses talent mapping in Australia?

CEOs, CHROs and Chief People Officers, HR Directors, Talent Acquisition Directors and Heads of Talent, workforce planning and strategy teams, executive search and recruitment firms, private equity and venture capital investors, and companies entering or expanding in Australia.

When should a company use talent mapping?

When a decision is about to be made that would be expensive to reverse: entering Australia, opening a site, building a new function, hiring executives, planning succession, benchmarking competitors, planning workforce or headcount, or preparing for hiring you already know will be hard.

How long does a talent mapping project take?

Most projects run three to eight weeks, depending on the size of the market, the number of target organisations, the seniority of the population and the number of geographies and languages involved. A focused scan can be faster; multi-function or multi-country projects take longer. Timelines are agreed in the proposal before work begins.

What does a talent mapping project cost?

Audentia Research prices every project as a fixed fee based on scope: the size of the market, the number of target organisations, the depth of research and the deliverables agreed. There is no commission and no percentage of salary, and the fee is set out in the proposal before work starts. Because scope drives the fee, a specific figure requires a short conversation about what is actually needed.

Do we own the data?

Yes, entirely. Every record, contact, benchmark and insight belongs to the client and stays with them permanently. Nothing is retained in a proprietary database, and additional hires can be made from the map at no extra cost.

Does Audentia have an office in Australia?

Not a physical office. Our Hong Kong and Mumbai offices cover Australian hours, so research runs inside the Australian working day rather than overnight from Europe. Our offices are in London, New York, Toronto, Paris, Hong Kong and Mumbai, and we state research coverage across more than seventy markets. We would rather be straight about that than claim a local presence we do not have — what matters for research quality is language capability, market knowledge and time-zone overlap, and those we do have.

How do we start a project?

Start with a thirty-minute discovery call to talk through the decision behind the request, the market involved and the timeline. Audentia Research then issues a bespoke proposal with a defined scope, deliverables and a transparent fixed fee. If mapping is not the right tool for your decision, we will say so on that call.

Do Australian salary benchmarks include superannuation?

Sometimes, and that ambiguity is the main source of error in cross-border Australian benchmarking. The superannuation guarantee sits on top of base pay, so a package quoted as total package including super is materially different from a base figure. Every number in our reporting states its basis, and we present base and total package separately so a comparison against another market is like-for-like.

Should Australia be mapped as one market or city by city?

City by city, with national analysis layered on top. The five mainland capitals have different industry bases, different pay levels and different degrees of overlap, and Perth in particular operates as a separate labour market on its own time zone. A single national average usually hides the finding that matters.

Can you map populations that require a security clearance?

Yes. Clearance level and currency are recorded as fields alongside citizenship, because in Canberra, Adelaide and parts of the cyber and space sectors they are hard gates on eligibility. We research clearance status from publicly available and openly disclosed information only, and flag anything unconfirmed as unconfirmed.

Does a map tell us whether an offshore hire can actually be sponsored?

We flag it rather than advise on it. Where a scope includes offshore populations, we check the occupation against the current Skills in Demand framework and income thresholds so the research is not spent on people who cannot be sponsored. The visa decision itself is a question for a registered migration agent, and we say so rather than implying otherwise.

Can you run Australian research in Australian hours?

Yes. Our Hong Kong and Mumbai offices overlap the Australian working day, so primary research happens when the market is awake rather than overnight from Europe. For Perth-weighted projects the overlap is close to a full working day.

More questions and answers on our FAQ hub.

Sources

Primary sources and verification

The statutory and statistical sources behind this page, with the authority that publishes each one. Checked 19 October 2026.

How we handle figures that move

Employment law, pay thresholds and immigration rules change, sometimes mid-year and sometimes retrospectively. Three rules govern how we use them.

  • Every figure carries a date. A pay benchmark without the date it was researched, and the indexation or award position it was researched against, is not a benchmark.
  • Primary sources beat aggregators. Where a statute, a regulator or a national statistical office publishes the number, that is what we cite — not a consultancy's summary of it.
  • Unconfirmed is labelled unconfirmed. In a map and on this page. If we could not stand a figure up against the issuing authority, we say which one and why.

Spotted something out of date? Tell us at sales@audentiaresearch.com and we will check it and correct the page. We would rather be corrected than cited wrongly.

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Get in touch

Start a Australia talent mapping project

A thirty-minute conversation is usually enough to establish whether talent mapping, talent research, sourcing or RPO support is the right tool for the decision in front of you, and what the right scope would be. If none of them is, we will tell you.

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